Build Commercial Culture Without Cutting Costs
The more people in your organisation who understand how to make money and how your organisation makes money, the better your commercial performance will be. Typically, I find a real lack of commercial understanding throughout the organisation, including the Finance department, and even within the C-Suite. This leads to lower margins, missed revenue opportunities, and a disconnect between income, cost, and profit.
I’ve spent the last twenty years developing methodologies to build commercially creative cultures. These methodologies include innovative ways to provide engaging commercial information and management reporting across the organisation. I take pride in my ability to translate financial information into useable and meaningful forms of reporting for leaders and their teams. By building pictures and stories I have transformed the commercial performance of every single team and organisation I’ve worked with, often taking them from loss making to profit.
Working with me will enable your teams and leaders to build their commercial acumen, which in turn grows revenue, improves efficiency, and increases profitability. This rarely means cutting costs. By working closely with your teams, I develop their skills and unlock their ability to protect creativity by maximizing commercial success.
My experience proves that by developing a commercially creative culture both the financial and creative performance of your organisation increases.
If you’d like to know more about how I can help you build a commercially creative culture in your organisation, please contact me for a chat.
“It is rare to see left and right brain working at such an equally furious pace but with Janet, you get the both barrels. Janet’s creative empathy is easily matched by her commercial acumen, making her a great ally for both clients and agencies alike. She has an ability to see the bigger picture and yet still hone in on the finer details that are required to get things moving. She is a true change agent, fearless, full of energy, curious and ultimately focused on what matters most....
turning companies’ strategic directives into commercial reality”